About
Will Herring is a creative lead, writer, designer, and game maker originally from Texas, currently living and working in Toronto. His work spans games, advertising, digital media, and experimental interactive art, and has been featured at the Brooklyn Academy of Music, the Victoria and Albert Museum in London, and the Smithsonian American Art Museum in Washington, DC.
He's spent fifteen years finding the overlap between storytelling, technology, and the kind of weird ideas that are hard to explain but, make sense once you see them. That's taken him from writing cover stories for GamePro Magazine, to building branded content at BuzzFeed, creating experiential campaigns at Twitch, and eventually spending several years doing narrative design and writing for AAA and indie games at Sweet Baby Inc.
In between all of that, he's made a bunch of small personal games: about social anxiety, garbage cats, dabbing dads, and lonely dogs lost in space. Some of them ended up in museums. A couple ended up on Kotaku.
He holds a BFA in screenwriting from the Academy of Art University, and a Visual Design certification from General Assembly. He also has a very good little dog named Jelly, and is probably stuck in a Wikipedia wormhole about early-to-mid-2000s hip-hop artists right now.